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Showing posts from December, 2018

STRESS: YOUR ENEMY OR FRIEND?

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If you ask most players why they like to play tennis they will probably tell you "because it's fun". However, there are a large number of players out there, both tournament players and recreational players, who cannot handle the stress of competitive tennis.  Most of their anxiety comes from them attempting to play at a level they know they can play at, but constantly coming up short and letting themselves down by making silly unforced errors. Playing tennis to them is more like a type of mental torture! It's the age-old enemy of most tennis players... STRESS It's stress that causes us to blow a match when we are leading by a set and a break. It's this same stress that makes us miss those easy forehand put-aways with the court wide open. In nearly every situation our response to helping players deal with stress is to try to teach players how to avoid stress. But stress is an inherent part of our game.    Traditionally we have tried to eliminate st...

VISUALIZATION TECHNIQUES FOR TENNIS

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If the mind is such an essential part of tennis, and it most certainly is, then visualization is one of the most effective methods of controlling the mind to think and react in the way we want it to. Visualization can change us from being sad to happy, from feeling cold to warm, and from feeling hungry to satisfied. The ways visualization can be applied to our daily lives is almost endless.  We often use visualization in our without knowing we are doing so. We constantly play mental mind games to help us overcome moments that test us during our day. I have seen these visualization "Mental Mind Games" work wonders to help players overcome their "demons" and to assist players to learn faster. I have used three main visualization techniques that have been very successful for me over the years. These three techniques are: Evocative Role Model Evocative Phrase Evocative Animal Here are actual examples of me using visualization with players. 1. Evocative Role Model Su...

WRITING A PROPOSAL FOR TENNIS SPONSORSHIP

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When tennis players begin to compete internationally the expenses involved in traveling overseas to events such as airfares, accommodation and food are quite high and put a significant strain on most family budgets. Players and their parents often try to off-set some of this financial burden by looking for sponsorship.  Here are some important points to consider when approaching companies or individuals for tennis sponsorship. It's important to put yourself in the shoes of the head marketing person of a big company. He/she are busy and any proposal you develop should be clear in what you want to happen . Don't presume that they know what you want. You need to tell them in a clear and precise way. A sponsorship proposal that is vague and lacks a clear description of what you want and how you will use the sponsorship will not send the right message to a busy Marketing Manager The head of marketing has the responsibility of planning a yearly marketing campaigne that f...